Big Ideas TXST goes inside the fascinating minds forging innovation, research and creativity at Texas State University and beyond. Hosted by Daniel Seed, episodes showcase the thought leaders, breakthroughs and creative expression making the world a better place, one BIG idea at a time. Produced by University Communications at Texas State.
Episode 46: Secret lives of fireflies with Ben Pfeiffer
Texas State University alumnus Ben Pfeiffer, founder of Firefly Conservation & Research, joins the Big Ideas TXST podcast to discuss the fascinating insects known as fireflies and the threats and pressures that threaten their existence.
A recognized firefly researcher and Texas-certified master naturalist, Pfeiffer founded the nonprofit Firefly Conservation & Research in 2009.
“It was maybe 2008 when I noticed the fireflies in South Texas were disappearing,” Pfeiffer said. “There weren’t as many as I remembered when I was a kid. And then I heard a report on firefly decline on NPR Radio that confirmed it.”
Pfeiffer was uniquely suited to tackle this problem. He is a 6th generation Texan who grew up exploring the hills of the Texas Hill Country and brush country of South Texas where he developed a deep understanding of the state’s unique ecology. Pfeiffer is also a beekeeper and certified-naturalist with Texas Parks & Wildlife. He attended Texas State University in San Marcos where he earned a bachelor of science degree in biology. He combined that with a background in marketing, web development and SEO to build a website and foundation that would help him and others take action.
Big Ideas TXST is part of the TXST Podcast Network.
About the Show
About the Host
Daniel Seed is a lecturer in the School of Journalism and Mass Communication at Texas State University, specializing in electronic media. Prior to coming to Texas State, he worked as a news reporter and anchor, sports director and sports anchor during a career that began at WHDH-TV in Boston and continued at stations in Oklahoma and Texas. He is three-time winner of the Oklahoma Association of Broadcasters Outstanding Achievement in Broadcasting Award for best sportscast (non-metro category) and a winner of the OAB’s Outstanding Achievement in Broadcasting Awards for Spot News and General News.